Lessons Learned from Years with
Businesses would do well with branding. It is the way that they can reach out to their customers and tell them their beliefs. You will find many different types of brands form the iconic, unforgettable, and the ordinary. But what is it that makes a logo stand out? What colors make an attractive and enticing logo?
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There is such a thing as the psychology of colors. It is the way people feel and think when they see a specific color. Colors provoke our emotions, thoughts, and feelings but we don’t really think about it. Colors have an effect on what we think. There are various ways that certain colors speak to use. When a business uses certain colors in their logo, it helps to communicate the philosophy of the brand.
Questions about your business should be asked before creating your logo. Is your market targeting males or females? Are you going for the trendy or the classy? Do you have an age group in mind for your target market? Are you serving high-end customers or middle-class ones? These questions help your business create a logo that truly speaks to your audience. This can help give you a solid brand.
You get different emotions when you see different colors. A blue-colored room would evoke certain feelings in us that you wouldn’t get if the room is colored yellow. Different colors speak differently to us. Below are some of these colors and how it makes us feel and think.
Warm and cool colors are the two categories of color. Let us consider the warm colors first.
If you use red, then you are attracting male audiences. It is associated with fire and passion. it can grab anyone’s attention because it speaks of urgency. Your heart rate is increased and it gets you pumped up.
With orange, you get a friendly, playful color. It is a color of energy. It has a great effect on children.
Yellow evokes the feelings of joy, happiness, warmth, and cheerfulness to your logo. if you don’t want to get distracted with the color yellow, then mix it with other colors for balance.
Here now are the cool colors.
The most popular logo color is blue. Tranquility, peace and maturity are conveyed in the color blue. Adding blue to your logo helps to make it a trustworthy one.
Green is associated with the outdoors. The color is about newness, whether in health or in wealth. If you see the color green, you gain peace in your heart and a desire to promote growth in our lives.
Purple conveys luxury. Purple is grand and distinguished but with a sense of mystery to it.
Male audiences will be attracted to the logo with brown colors for its earthy and tough-guy persona.
Black and white are neither warm nor cool. Combined with other colors, they are very powerful.
In this website, you will learn more about logo colors so check it out!
This post topic: Advertising & Marketing
